Interactive 3D Product Visualization Platform
Mirza Daud
SR NexTech built Mirza Daud as an interactive 3D product visualization platform that renders custom GLB models in the browser for immersive, real-time product exploration.
- Project type
- Interactive 3D Product Visualization Platform
- Delivery
- Design · Development · Deployment
- Availability
- Live digital product
Product scope
What we delivered
A focused delivery scope shaped around the product's users, operations, and technical requirements.- 01Real-time GLB and glTF model viewer
- 02Orbit, zoom, and rotation controls
- 03Realistic lighting and environment mapping
- 04Optimised loading for desktop and mobile
Inside the engagement
The product story
From the business problem to a maintainable production platform.Context
Project overview
The application turns static product photography into an interactive experience. Visitors can orbit, zoom, and rotate custom-designed 3D assets such as mobile phones and laptops, inspecting each product from any angle before making a decision. It is built for digital showrooms, product portfolios, and modern e-commerce storefronts.Challenge
The business challenge
Standard product galleries cannot convey the shape, finish, and detail of a physical device. Mirza Daud needed browser-based 3D rendering that felt immediate and realistic, without heavy downloads or stutter on mid-range mobile hardware.Solution
Our delivery approach
We built the viewer with React, Three.js, and React Three Fiber, adding orbit controls, realistic lighting, shadows, and environment mapping for convincing materials. Model loading is optimised and the interface is fully responsive, so the same GLB assets render smoothly across desktop and mobile.Continue exploring
More selected work
Build with SR NexTech